STRATEGY · TRAINING · ONGOING SUPPORT
Social media planning and implementation.
A practical three or six-month social media plan that helps your team know what to film, how to film it and what to talk about consistently.
Posting more often is not a strategy. I work with your team to define the audience, useful content themes, realistic publishing rhythm and business outcomes your social presence should support.
The engagement begins with an audit of your current channels, resources and opportunities. Together we build content pillars, repeatable formats, a three or six-month calendar, filming guidance and a workflow your team can actually maintain.
Support can include planning sessions, on-camera coaching, smartphone filming and sound training, shot templates, topic prompts, production days and regular reviews. I can show your team how to create content themselves, produce priority pieces for you, or combine both approaches.
The aim is a sustainable social presence rather than a short burst of disconnected posts. Each review looks at what was published, what the audience responded to and what the next month should improve.
COMMON QUESTIONS
What to know before filming.
How long is the social media programme?
The minimum programme is three months. Six months is ideal because it gives the team time to build a rhythm, publish consistently, review performance and improve the plan.
Will you create the content or train our team?
Either, or a blend of both. I can plan and produce key campaign content while helping your team confidently capture regular day-to-day material.
Which platforms can the plan cover?
The plan is shaped around where your audience is active and can cover LinkedIn, Instagram, TikTok, YouTube, Facebook or a focused combination.
Have a project in mind?
Tell me what you need, where you’re filming and what the video needs to achieve.
Discuss your project ↗︎